Everybody knows that rendering an outstanding or good customer service is the best way to establish and maintain a business or company in good standing. Your restaurant could have a very friendly ambiance, it could also be unique in some aspect but if your staff and then some other things are the main reason as [...]

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Businesses try to influence customers by one of two ways. There\’s the win-lose approach which is where you\’re not friendly and don\’t give at all. Where winning is the first priority. The other strategy is one of influencing. It\’s cooperative, gentle and much more effective. Power is shared and not wielded.
There aren\’t many win-win situations [...]

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We talked before about the Five Simple Starting Points for creating the greatest customer experience ever:
1) Focus inside out and look at your business the way a customer does \r 2) Listen actively \r 3) Measure everything from the customer\’s perspective \r 4) Maximum joy is your new goal, and \r 5) Improve constantly. Let\’s [...]

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If you are on the look out for a buyers guide before going on your next shopping spree, here\’s something that can help you make a smarter choice! We all know there are buyers guides written and compiled by product experts that are served along with the newspapers and magazines. You can get a [...]

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In this global economy where industries are more and more competitive and commoditized, customer service can be the only thing separating you from your competition.
It\’s easy to see how much more competitive business is today. And, it doesn\’t seem to matter what industry you\’re in. With downsizing, rightsizing, reorganization at companies around the world, more [...]

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Everybody hates it when their customers complain, don\’t they? Yet the way you deal with a complaint can help you become a business success.
Why do I say this? Because complaints almost always come from people who want to continue dealing with you.
In other words, they tend to come from the very people who will make [...]

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Our married daughters car needed a service this morning, but who would she call?
Well, last time she had taken her car to a local garage that I have used for a while. The mechanic is experienced and thorough. He does good work.
But by the time he finished, the bill for the job was twice as [...]

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In 1981, Mike McNeill ran into an \”unreasonable customer\”.
As a Captain on a DeHavillan Dash-7 aircraft, Mike was making a routine flight from Killeen, Texas to Dallas. A 45-minute hop. Shortly after the airplane leveled off, a passenger came into the cockpit and suggested a new destination: Cuba.
When McNeill turned around and saw an Uzi [...]

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It\’s easy to get the right answer from your customers - just ask the right question!
Elmer Wheeler was a marketing genius of the 1930s. Of course you\’ve heard the expression: \”Sell the sizzle not the steak.\” You may think that\’s so proverbial that nobody knows who said it first. Not so - Elmer Wheeler [...]

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You may have been quick to visualize the hidden potential of an online business and may have already started one, but if you really want to succeed in today\’s highly competitive business environment, then you will have to do a lot more than you can possibly imagine. Since ultimately it will all depend on how [...]

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